Non-masking SMS
Non-masking SMS from ৳0.29: the cheapest way to reach everyone
Send to thousands of customers from a regular number. No sender registration, no setup fee, and the lowest rate in our range.
- No registration needed
- Start sending the same day
- MNP charge included
- 10 free test SMS after approval
01XXXXXXXXX
EID SALE! Flat 20% off on all items till Friday. Order now: amarshop.com/eid
Delivered
What is non-masking SMS?
Non-masking SMS is a bulk text message sent from a regular numeric sender instead of a brand name. It is the most affordable type of business SMS in Bangladesh.
Because there is no sender name to approve, you can start as soon as your account is verified. It suits large promotional sends, notices and reminders.
Non-masking SMS
Why businesses choose Amar SMS for Non-masking SMS
Lowest price
From ৳0.29 per SMS. The more you send, the less you pay.
No paperwork for sender
No sender ID approval. Send once your account is verified.
Send to lakhs at once
Upload Excel or CSV, or paste numbers, and send in one click.
Reports in real time
See delivered, pending and failed messages as they happen.
Non-masking SMS
What you can send
Eid, Puja and sale offers
Seasonal promotions to your whole customer list.
Political and social campaigns
Awareness messages, within BTRC rules.
Event invitations
Dates, venues and reminders for large audiences.
Coaching and tuition notices
Class schedules and fee reminders.
Real estate and auto leads
Project launches and test-drive invitations.
Customer win-back
Bring back customers who haven't ordered in a while.
Pricing
Non-masking SMS price in Bangladesh
Rates fall as your volume grows. Every plan includes the free API, delivery reports and all operators.
| Plan | Minimum SMS | Validity | Rate per SMS |
|---|---|---|---|
| Starter | 1,000+ | 6 months | ৳0.35 |
| Growth | 10,000+ | 12 months | ৳0.33 |
| Business | 50,000+ | 12 months | ৳0.31 |
| Enterprise | 2,00,000+ | 24 months | ৳0.29 |
Prices are per SMS part in BDT. Long messages are billed per part. Prices updated October 2026
See all SMS pricesMasking / Non-masking
Masking vs non-masking SMS
Both reach every operator. Choose by how you want the sender to look and how much you send.
| Masking SMS | Non-masking SMS | |
|---|---|---|
| Sender shows | Your brand name (e.g. AmarShop) | A regular number |
| Price from | ৳0.49 per SMS | ৳0.29 per SMS |
| Registration | Free, needs trade license | Not needed |
| Best for | Order updates, alerts, OTP, trust | Large promotions and notices |
| Bangla & English | Yes | Yes |
Non-masking SMS
How to start sending Non-masking SMS
- 1
Create your account
Register online with your NID. It takes a few minutes.
- 2
Recharge
Pay with bKash, Nagad, Rocket or card.
- 3
Upload your contacts
Excel, CSV or paste numbers into a group.
- 4
Send or schedule
Write in Bangla or English and send now or later.
FAQ
Non-masking SMS: common questions
What is the price of non-masking SMS in Bangladesh?
Amar SMS non-masking SMS costs ৳0.29 to ৳0.35 per SMS depending on volume, with the MNP charge included.
Do I need a trade license for non-masking SMS?
No. Only your NID is needed to open the account. A trade license is only required for masking (brand name) SMS.
Are there rules for promotional non-masking SMS?
Yes. BTRC rules ask for promotional SMS to be in Bangla and sent during allowed hours, and some numbers are on the do-not-disturb list. We help you stay within the rules.
Masking or non-masking: which should I choose?
Choose non-masking for low-cost, high-volume promotions. Choose masking when customers need to recognise your brand, such as order updates, alerts and OTP.
Can I schedule non-masking SMS?
Yes. Pick a date and time when you create the campaign and it sends automatically.
More guides
Bulk SMS sends one message to many numbers at once from a dashboard or API. How it works, the three types, what it costs (from ৳0.29) and how to start.
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Masking SMS shows your brand name; non-masking comes from a number. Compare price (৳0.49 vs ৳0.29), registration, documents and best uses in Bangladesh.
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One Bangla SMS holds 70 characters, or 67 per part when split. English holds 160 (153). See why, how conjuncts and emoji count, and how to pay for fewer SMS.
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Copy-ready Bangla and English SMS for orders, delivery OTP, Eid offers, schools, clinics and banks. Each one fits in a single SMS, with its real character count.
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A 9-point checklist for choosing a bulk SMS company in Bangladesh: real per-SMS price, operators, masking fees, delivery reports, API, support and a fair test.
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Send your first SMS in 5 minutes
Create a free account, get 10 test SMS, and pay only for what you send.